Reputation

How We Help.

Visibility
93%
of Online Experiences begin with a Search Engine
59%
of consumers click on one of the 1st 3 Listings

OPTIMA Professionally Enhances Your Online Listings

Officially verifying, enhancing, and managing your online listings content dramatically improves visibility.

5 Common Reasons Why a Business is Invisible Online

1. The business has not been officially verified at Google or several of the other influential search sites.
2. Important business information is inconsistent or incomplete across the major search engines.
3. The business is not managing their listing and has not provided unique or fresh content in over 90 days.
4. Stock images are used to present the business to the public instead of true, authentic photos taken on site.
5. Other credible, highly authoritative sites are not back-linked to that business.

OPTIMA officially verifies, fully enhances, and professionally manages your business listings, profiles, and photos on influential search engines

<p>Enables users to search the world’s information, including webpages, images, and videos. Accepts your logo, pictures, hours of operation and natural language business description. (RANKED #1)</p>

Enables users to search the world’s information, including webpages, images, and videos. Accepts your logo, pictures, hours of operation and natural language business description. (RANKED #1)

<p>Hugely influential business search and review site. Members share their favorite recommendations. Apple’s iPhone & iPad use Yelp business listings for local search results. (RANKED #31)</p>

Hugely influential business search and review site. Members share their favorite recommendations. Apple’s iPhone & iPad use Yelp business listings for local search results. (RANKED #31)

<p>Search engine developed by Microsoft. Microsoft desktop and laptop computers, Windows Phones and the increasingly popular Surface Tablet all use Bing as their default search site. (RANKED #10)</p>

Search engine developed by Microsoft. Microsoft desktop and laptop computers, Windows Phones and the increasingly popular Surface Tablet all use Bing as their default search site. (RANKED #10)

<p>Apple Maps is the default mapping program for iPhones and iPads. Claiming literally puts your business on the map, with a clickable pin that expands to show key information.</p>

Apple Maps is the default mapping program for iPhones and iPads. Claiming literally puts your business on the map, with a clickable pin that expands to show key information.

<p>Here is the world’s leading location platform company with a strong presence in the automotive industry.</p>

Here is the world’s leading location platform company with a strong presence in the automotive industry.

<p>TripAdvisor, Inc. is an American travel and restaurant company that shows hotel and restaurant reviews, accommodation bookings and other travel-related content. It also includes interactive travel forums.</p>

TripAdvisor, Inc. is an American travel and restaurant company that shows hotel and restaurant reviews, accommodation bookings and other travel-related content. It also includes interactive travel forums.

<p>Use Foursquare City Guide to get reviews, recommendations and directions to the best hotels, restaurants, events, nightclubs, shops, services and more.</p>

Use Foursquare City Guide to get reviews, recommendations and directions to the best hotels, restaurants, events, nightclubs, shops, services and more.

<p>A great site for local business and neighborhood level referrals and targeting, NextDoor is the “neighborhood hub for trusted connections and the exchange of helpful information, goods, and services.” Nearly 1 in 5 US households are already active on the site.</p>

A great site for local business and neighborhood level referrals and targeting, NextDoor is the “neighborhood hub for trusted connections and the exchange of helpful information, goods, and services.” Nearly 1 in 5 US households are already active on the site.

Third-party trademark references shown do not constitute or imply affiliation with, endorsement or recommendation of American Marketing & Publishing, LLC by the respective trademark owners, or the respective trademark owners by American Marketing & Publishing, LLC

What are Five Key Factors Search Engines Use to Rank Local Businesses?

01. Authenticity & Accuracy

The authenticity and accuracy of the information the search site has on your business. Google, Bing, Yelp, and the other influential search engines want to be absolutely certain that the information they are displaying for your business is accurate. Our Listing Verification Process ensures that these major search engines know you are a real business and establishes your business information as highly authentic and highly accurate.
LEADING TO BETTER VISIBILITY AND MORE CUSTOMERS.

02. Consistency of NAP Data

Consistency of your business information across the web. If your Business Name, Address, or Phone number is listed inconsistently anywhere on the web, all the major sites know it, decreasing their confidence that the information they’re displaying is correct – and diminishing your on-page visibility. With OPTIMA™ your information is parsed with perfect consistency to all the sites that we have verified for you.
LEADING TO BETTER VISIBILITY AND MORE CUSTOMERS.

03. Freshness of Content

Freshness of your content. All the major search engines highly value fresh content, with most sites considering your information stale and out-of-date if it is not occasionally updated. OPTIMA™ clients receive a call from their dedicated Account Manager every 90 days to gather new information and make updates. This light content management signals to the search sites that the listing is current and up-to-date.
LEADING TO BETTER VISIBILITY AND MORE CUSTOMERS.

04. Uniqueness of Content

Uniqueness. Major search sites prioritize unique content, which is why we showcase real photos instead of stock images, write a natural language business description, gather reviews, and feature Virtual Tours. Connecting any combination of these unique content elements to your listing gives your business the benefit of looking attractive online.
LEADING TO BETTER VISIBILITY AND MORE CUSTOMERS.

05. Credible Back Links

Presence of highly credible “back-links” to your information. One of the ways that the major search engines determine relevancy when consumers go online to search is by measuring which other credible or authoritative sites link to the merchant’s site. OPTIMA™ provides a business with highly credible back-links to 5 or 8 influential sites, immediately.
LEADING TO BETTER VISIBILITY AND MORE CUSTOMERS.

The OPTIMA Approach to getting a business found online

We Complete the Official Verification Process for You.
step 1

We Complete the Official Verification Process for You.

Our in-house team works with each influential search engine’s unique guidelines and requirements to verify your business listing information fast, accurately, and consistently across all sites.

We Fully Enhance Your Business Listings and Build Out Your Business Profiles
step 2

We Fully Enhance Your Business Listings and Build Out Your Business Profiles

OPTIMA™ builds a comprehensive and professional business profile for your business at each site, that includes your company’s services, brands, location information, photos, and a natural language business description.

Consistently Manages your Business Listings
step 3

Consistently Manages your Business Listings

We clean-up, update, and help maintain accurate online information about your business. Every customer is assigned a dedicated Account Manager to assist with keeping your business information fresh, consistent, and professional, and to continually update your pictures, hours, brands and services in a seasonally appropriate way.

WE DELIVER RESULTS.

Before

After with OPTIMA

Ugly Tuna Sushi

“Ugly Tuna Sushi went from low visibility online to a fully built out and enhanced Google Business Profile and website.”

Before

After with OPTIMA

Rule Construction, Ltd.

“Rule Construction, Ltd. rises through the ranks clutching the first spot on Google when you search for excavating in their area!”

Before

After with OPTIMA

MJ Realty Group

“MJ Realty Group improved their online visibility with the creation of a fully enhanced Google Business Profile.”

Before

After with OPTIMA

The Piercery

“The Piercery goes from invisible online to top spot with OPTIMA program!”

A Program For Every Business.


This program is designed for businesses who are ready to significantly improve their online visibility and begin cultivating a positive and highly credible online reputation.

This program is designed for businesses who are ready to significantly improve their online visibility and begin cultivating a positive and highly credible online reputation.

Premium OPTIMA™ is designed to allow your team of dedicated Account Managers to cover all your visibility and reputation management needs.

Premium OPTIMA is designed to allow your team of dedicated Account Managers to cover all your visibility and reputation management needs.

Our Best Value Program, Platinum OPTIMA™ is designed to significantly enhance your online presence and reputation with ongoing support from your team of dedicated Account Managers and a Rich Content Website tailored to fit your business’s brand.

Our Best Value Program, Platinum OPTIMA is designed to significantly enhance your online presence and reputation with ongoing support from your team of dedicated Account Managers and a Rich Content Website tailored to fit your business’s brand.